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Home ยป Why Use Professionals For Tradesmen Web Design

Why Use Professionals For Tradesmen Web Design

Do you work as a craftsperson exceptionally skilled in your trade, but you’re convinced that you need more jobs in your resume? Then you’re in right spot! In this article, we’ll be discussing web design specifically for tradesmen. We’ll also discuss the most important aspects you should think about when creating your own website or employing an expert web designer (as professional tradespersons, you’re aware of the importance hiring a professional with experience to complete the work, I’m certain). If you’re interested in getting a the price for a web design estimate, contact us today or continue reading to learn more about DIY web design ideas for tradesmen.

Things to be considered

Your location

The location you select for your business is relevant to your specific business. Because you’re most likely to be interacting with customers in person in order to complete your job It is essential to draw customers within your vicinity as much as you can. One method to get local customers with no the need for a website design is to use Google Business for local search results.

If we take a look at “Plumbers” In the first place, we receive a few ads that promise a fantastic returns on investment (ROI) however, they require payments for every click. In addition, we see Local results on accounts that have Google Business set up.

One thing to note in these three top results is that they have great reviews. In addition to many of them. In addition, you will receive feedback directly from customers by emailing your customers the URL and inviting them to rate your company.

Additionally, they’re optimised to showcase their work as business and also the request for location. In addition, each of the top rankings has an online website that is linked to the listing. This is crucial since a lot of people will go to your site to learn more about you prior to calling to request the price. If you just use the free listing and telephone number, you’re likely to be left out of those who would like to know the background of the business before contacting.

Give your customers a reason to choose your company!

The process of buying a domain name

Web design cannot begin without a domain. Based on the type of the design software that you go for, you might choose to use the software to purchase your domain. For instance, if you choose to purchase an Wix package, you could be able to purchase directly from them. Alternatively, in the case of WordPress you can buy domains from a provider like GoDaddy.

There are some things to take into consideration when selecting the best website for traders. First, we recommend keeping the overall length to a minimum with ideally just 3 words, and not greater than twenty characters. The smaller a name’s length is the easier to remember, however, it can be a problem when you have an excessively lengthy domain when printed in a variety of circumstances. Imagine fitting a lengthy domain name in a small space such as business cards, or making a huge area on banners. This means that the entire text needs to be extremely compact. For instance on a 10ft banner what will be easier to read, or simply

Many tradespeople search to domains with their business location and place of business like in the image below. This can be beneficial to be found by the terms you want to rank for, however they do nothing to improve the brand’s overall visibility in the near future. Your web design might be taken over by a competitor, and nobody would recognize the distinction. If possible, we suggest you choose a company name and apply SEO principles to improve your chances of being recognized on Google.

Whichever option you choose however, we suggest purchasing your own domain instead of having your web designer purchase it on your behalf. This gives you the complete authority over what happens to your site regardless of what happens. We’ve seen web designers cease trading, which left tradesmen with a need to correct this, which could cause enormous amount of pain.

Hosting service purchases

Once you’ve registered your domain name, the next step to getting your website design for tradesmen in place is to get hosting. We’ve looked at a number of choices and the most simple, reliable and packed with features is SiteGround’s hosting services, particularly when you choose the WordPress website design. There are definitely less expensive options that are available, however we believe the reliability and speed of service are more crucial than the few extra pounds you’ll have to pay.

If you’re looking to hire the services of a web designer to design your entire design, you may want to get your hosting and regular maintenance requirements handled by us. If you’ve purchased your own domain An agency like ours can point at our own hosting services , meaning you don’t need to worry about any technical terminology used in setup. But the best part with SiteGround’s services is they permit users to include collaborators like web designers. This means that you can manage your hosting account, without requiring the passwords for your admin account.


If you’re developing your own website design, we recommend WordPress as of now, in comparison to other web builders. It offers a lot more freedom and is feature-rich without the cost-cutting that is associated with other builders. One of the major advantages of WordPress is that, if you design your own site, and decide later to upgrade it by hiring an expert web designer you can utilize your current framework to upgrade or alter the design. Instead of having to relocate your hosts and switch builders you are familiar with.

From free themes through ThemeForest to WordPress its own theme directory there are tons of themes to choose from. You can choose themes that are close to being live and tweak it to customize it to your liking. But, take note that templates that are pre-designed often contain a lot of filler pages and sample pages.

If you choose to work with a web designer like us we always design your website from scratch, that is tailored to your requirements and target market. When selecting a designer for your trade company, make sure they understand the specific needs of your audience and can tailor the design to reflect the overall branding. A large portion the design you choose to use will derive from the user experience and SEO strategies utilized. When a prospective client arrives on your website it is imperative that they are informed of the reasons why your company is the best choice for them and the best way to decide to take action.
Special features

In order to help clients become customer, certain features like booking systems can be extremely beneficial. If you’re able to remove the obstacles for customers, they can make it easier for users to becoming customers. For instance, if capable of offering the option of a call-back service to help out-of-hours requests it gives customers an improved experience in being able to contact people at the exact time they require. This can be particularly useful in the case of a band that is a single person and you’re not always able to respond to calls. Booking systems are also useful for those who offer unambiguous and transparent pricing for specific services. They allows you to accept booking for your services directly on your website.

SEO-related issues

If you want to ensure that your website’s layout reaching the highest amount of people in your particular industry There are many factors which are SEO is also known as Search Engine Optimisation. Once you have the layout in place it is important to ensure that your website is optimized for technical factors like page load time (we offer an informative article about the importance of speed on your page for SEO) titles, headers, and tags are set , as are meta descriptions. If you’re using WordPress we recommend installing Yoast to inform you of many of these elements on every page. We optimize each page when creating websites for our clients. But, we also use methods that ensure the pages you create will also be optimized as you add them to your site in the future.

A third important element to be able to rank at the top of Google for your company involves the usage of Keywords. It is simply (yes an oversimplification) the process of adding relevant words to your website content in order to draw the attention of users with a who are searching for something. For example the phrase “electricians Newcastle” has approximately 720 searches per month. If your website is able to rank within the top three results for a term such as this, you could significantly increase your monthly traffic. If your website has been optimized for users, it will bring in a significant number of additional leads.

The best thing about keywords is that they can be found for many search terms within one article. It is important to ensure that your article is well-read first. It is also important to include an appropriate Keyword or phrase within your locations like the URL slug as well as within your titles. For instance, “Web design for tradesmen” in our title and “everything-you-need-to-know-web-design-for-tradesmen” in our URL.

The best place to look for relevant keywords to your business is to simply examine the suggestions Google gives you for search terms. The bottom of every result page, Google will show you additional terms that are relevant to what users are searching for.

Are you a tradesperson in require of web development

If you’re looking to gain new customers Contact us now to discuss what we can do to help.